Reports

Deep dives into Phreesia’s research

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REPORT

Navigating privacy in a rapidly evolving landscape

In 2025, finding new ways to reach and engage patients will be the key to success. Read on for key trends, strategies and tactics for the year ahead.

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REPORT

Industry Perspectives: Patient engagement trends to watch in 2025

In 2025, finding new ways to reach and engage patients will be the key to success. Read on for key trends, strategies and tactics for the year ahead.

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REPORT

The Long and Winding Road to Care: Today’s Journey to Diagnosis and Treatment for Patients Living with Complex Diseases, including Rare Diseases

Explore the current state of the diagnostic odyssey for patients with complex and serious health conditions and where the industry can help fill gaps in diagnostic progress.

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REPORT

Closing the gap: Tailoring support for patients with obesity

Examine the healthcare experiences of patients with obesity and learn how industry stakeholders can help enhance patient-physician communication, as well as support better, more tailored outreach to these patients while remaining sensitive to their unique needs.

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REPORT

Industry voices: Trends to watch in 2024

Eight experts explore the emerging tactics, continuing trends and strategies to keep in mind throughout the year ahead.

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REPORT

Patients in focus: COPD treatment and perceptions

COPD’s ongoing impact on patients’ daily lives, even when they follow recommended treatments, suggests that many patients haven’t yet found the optimal therapy to meet their needs. How can supporting doctor-patient dialogue improve treatment satisfaction and symptom management?

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REPORT

Industry voices: Leveraging point of care throughout the product life cycle

This report features insights from six industry experts on how to effectively use point of care across various stages of the patient journey and product lifecycle to maximize its impact within your omnichannel media strategy.

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REPORT

Patients in focus: Constipation treatment and perceptions

With the condition affecting millions of Americans, constipation research insights are vital for pharma marketers to help boost treatment awareness and support patients with their symptom management.

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REPORT

Patients in focus: Type 2 diabetes treatment and perceptions

Affecting millions of Americans, Type 2 diabetes is one of the biggest markets in pharma—so how do patients feel about their diagnosis? And how can pharma reach these patients?

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REPORT

Closing the gap: Boosting preventive care among LGBTQ+ patients

Examine LGBTQ+ patients’ own perceptions of preventive care and highlight disparities in LGBTQ+ patients’ knowledge and usage of preventive health services.

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