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Your source for the latest insights and analysis, including news, trends and patient perceptions

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Privacy

Applying a patient-centric approach to privacy: 4 takeaways

While there are significant benefits to presenting patients with relevant health information throughout their treatment journey, responsible data collection and use is critical to build and maintain patients’ trust. How can the industry prioritize patient centricity in privacy?

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Finding care | Patient engagement

3 ways to guide rare-disease patients to the specialized care they need

Patients with less common conditions can face numerous care challenges. From finding an appropriate specialist to accessing relevant resources and affording a treatment regimen, how can the industry help connect these patients to the care they need?

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Patient engagement | Point of care

Patients value personalized health content—here’s what to know

Offering patients the option to view personalized health content throughout their care journey can help drive positive outcomes, and Phreesia research shows that patients also welcome receiving that information at the point of care and other critical moments.

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Data privacy

4 questions to ask partners amid the rapidly evolving privacy landscape

As the privacy landscape undergoes dramatic changes, it’s more important than ever to evaluate whether your partners have built their offerings to support data privacy and consent standards.

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Patient centricity

3 ways to improve patient engagement before and after diagnosis

The process of finding a specialist and getting on therapy is complex and difficult for many patients. Hear from industry experts about how to support patients early in their care journey.

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Data privacy

Meet our Chief Privacy Officer: Q&A with Melissa Mitchell

We spoke with Melissa Mitchell, Chief Privacy Officer at Phreesia, about the importance of privacy in our work and how Phreesia protects it every step of the way.

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Adherence | Point of care

Addressing adherence at the point of care and beyond

From tailored support to personalized messaging, explore how Phreesia can help patients, providers and brands improve medication adherence—together.

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Finding care | Patient centricity

3 ways to help patients with rare diseases overcome early challenges

Even after getting diagnosed, challenges for patients living with a rare disease often continue throughout their care journey. Hear from industry experts on how to provide support and address barriers early on.

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Health equity

Women don’t feel adequately represented in healthcare media. Here’s how to help change that

Womanhood is multi-faceted, yet in healthcare media, the representation of women and those who identify as women has remained static—and many feel underrepresented, according to a study conducted by WPP and SeeHer. How can the industry help change that?

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Patient centricity

3 strategies for meeting cancer patients with the right content in the right moment

Despite a wealth of available disease information online, many cancer patients still have critical gaps in their knowledge of their condition. Hear from industry experts on how to reach patients with the tools they need to navigate their cancer diagnosis and treatment.

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