Mistrust, inconvenience and complacency: Addressing barriers to vaccination

New hurdles are impacting patient decision-making in unprecedented ways, so how can you leverage the right channels for effective vaccine messaging?

Watch our webinar as we discuss patients’ perceptions around vaccination and what can be done to reach them in a polarized climate. Our panelists share how to select the right channels for messaging and tailor resources to resonate with those who may be skeptical.

Watch this webinar to learn:

  • Promising new methods for combatting mis- and disinformation and promoting vaccination
  • How to select channels for effective messaging
  • Best practices for tailoring and segmenting content to connect with key patient audiences


Thea Briggs, MPH
Director of Strategy, Phreesia

Alicia Cowley, MD, MBA
Director of Clinical Content, Phreesia

Jai Seth, MSc
Associate Director of Strategic Research, Phreesia

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