Mistrust, inconvenience and complacency: Addressing barriers to vaccination

New hurdles are impacting patient decision-making in unprecedented ways, so how can you leverage the right channels for effective vaccine messaging?  

Watch our webinar as three Phreesia leaders: Thea Briggs, MPH, Director of Strategy; Alicia Cowley, MD, MBA, Director of Clinical Content; and Jai Seth, MSc, Senior Research Manger, discuss patients’ perceptions around vaccination and what can be done to reach them in a polarized climate. The panelists share how to select the right channels for messaging and tailor resources to resonate with those who may be skeptical.

Watch the replay to learn:

  • Promising new methods for combatting mis- and disinformation and promoting vaccination
  • How to select channels for effective messaging
  • Best practices for tailoring and segmenting content to connect with key patient audiences