The privacy landscape in healthcare is changing rapidly, with many new laws and protections enacted or introduced to protect consumers’ personal information. What does this mean for life sciences organizations?
In this report, we speak with 10 industry experts about the importance of privacy in health communications and get their insights on consent-first strategies, training and education initiatives, and partnership guidelines they implement at their organization.
We hope this report emphasizes the importance of prioritizing health data privacy and incorporating it into business strategies and partner and vendor relationships. Consumers today expect health companies to treat their personal information—especially their health data—carefully and will reward those that do with ongoing consistent relationships.
