RESOURCES

Insights, news and more

Access reports, videos, webinars and more on important industry topics

REPORT

Closing the gap: Tailoring support for patients with obesity

Examine the healthcare experiences of patients with obesity and learn how industry stakeholders can help enhance patient-physician communication, as well as support better, more tailored outreach to these patients while remaining sensitive to their unique needs.

Read now

INFOGRAPHIC

Medication adherence: Understanding challenges in the patient treatment journey

Addressing the complex barriers to adherence early in the treatment journey is key to helping patients successfully continue taking their medication as prescribed.

View now

REPORT

Closing the gap: Tailoring support for patients with obesity

Read now

INFOGRAPHIC

Medication adherence: Understanding challenges in the patient treatment journey

Addressing the complex barriers to adherence early in the treatment journey is key to helping patients successfully continue taking their medication as prescribed.

View now

REPORT

Closing the gap: Tailoring support for patients with obesity

Read now

Filter by Type:

Filter by Topic:

Woman drinking coffee and looking out window

REPORT

Industry Perspectives: Patient engagement trends to watch in 2025

In 2025, finding new ways to reach and engage patients will be the key to success. Read on for key trends, strategies and tactics for the year ahead.

Read now

REPORT

The Long and Winding Road to Care: Today’s Journey to Diagnosis and Treatment for Patients Living with Complex Diseases, including Rare Diseases

Explore the current state of the diagnostic odyssey for patients with complex and serious health conditions and where the industry can help fill gaps in diagnostic progress.

Read now

INFOGRAPHIC

Overcoming adherence obstacles: How to help patients start and stay on treatment

Understanding and addressing the specific challenges patients face early in their treatment journey is vital to driving medication adherence. Here’s how Phreesia’s post-script engagement solution can help.

View now

INFOGRAPHIC

No more searching for needles in haystacks: How new digital tools help consumers find the specialist that’s right for them

See how doctor search platforms like MediFind are making it easier for patients to find and access appropriate specialists as early as possible in their healthcare journey.

View now

INFOGRAPHIC

Activating patients at the point of care and beyond

Explore how digital engagement tools, such as Phreesia’s PatientConnect platform, can cut through the content clutter to reach key patients with personalized messaging at every stage of their healthcare journey.

View now

REPORT

Closing the gap: Tailoring support for patients with obesity

Read now

VIDEO

How Phreesia activates patients along their healthcare journey

Phreesia’s digital engagement solutions help patients navigate the complex healthcare system, from finding the best care for their medical condition faster to receiving personalized resources that meet their needs at different points along their journey.

Watch now

INFOGRAPHIC

The search for a specialist

Learn how digital tools can help patients with rare and complex diagnoses find the care they need.

View now

REPORT

Industry voices: Trends to watch in 2024

Eight experts explore the emerging tactics, continuing trends and strategies to keep in mind throughout the year ahead.

Read now

INFOGRAPHIC

Medication adherence: Understanding challenges in the patient treatment journey

Addressing the complex barriers to adherence early in the treatment journey is key to helping patients successfully continue taking their medication as prescribed.

View now

WEBINAR REPLAY

Phreesia + Fierce Pharma: Connecting Cancer Patients to Education and Support

This webinar explores how to reach patients with the tools they need to navigate their diagnosis and treatment—no matter where they are on their cancer journey.

Watch now

INFOGRAPHIC

Engaging patients along their healthcare journey: How to improve audience quality

Data shows that despite mass media investments, awareness is low by the time patients reach the point of care. How can brands tailor content that resonates and deliver it to the right patients at the right moment?

View now

WEBINAR REPLAY

Mistrust, inconvenience and complacency: Addressing barriers to vaccination

New hurdles are impacting patient decision-making in unprecedented ways, so how can you leverage the right channels for effective vaccine messaging?

Watch now

INFOGRAPHIC

Women are increasingly concerned about their reproductive health. What’s on their minds?

Phreesia survey results show that most women are thinking about their reproductive health, with priorities ranging from preventive care screenings to contraception and more.

View now

VIDEO

Patients’ perceptions of clinical trial information sources

Kelsey Shore, Phreesia’s Research Manager, Life Sciences, shares key insights from our patient survey on clinical research about best ways to reach and engage with diverse patient populations to increase their participation in clinical trials.

Watch now

VIDEO

5 key patient survey findings from 2022

Our PatientInsights research in 2022 revealed key disease education gaps and pointed to ways that healthcare stakeholders can better support patients.

Watch now

INFOGRAPHIC

Telehealth: Here to stay or a momentary blip?

Given its flexibility and efficiency, telehealth remains a popular care medium that many patients are poised to continue using in the next year.

View now

VIDEO

Leveraging point of care throughout the product life cycle

Six industry experts share insights and advice on how to effectively use point-of-care marketing across various stages of the patient journey and product lifecycle to maximize its impact within your omnichannel media strategy.

Watch now

REPORT

Patients in focus: COPD treatment and perceptions

COPD’s ongoing impact on patients’ daily lives, even when they follow recommended treatments, suggests that many patients haven’t yet found the optimal therapy to meet their needs. How can supporting doctor-patient dialogue improve treatment satisfaction and symptom management?

Read now

INFOGRAPHIC

Patients want to know more about clinical trials. But what’s the best way to reach them?

Despite their interest in learning about and participating in clinical trials, our survey revealed that many patients don’t know where to get information.

View now